WEBSITE DESIGNER in Edmonton, Alberta
Your website shouldn’t feel like another stressor on your to-do list, it should feel like coming home.
Social media can change overnight, but your website is the one digital space you fully own. When it’s designed with intention, it doesn’t just look beautiful, it guides the right clients straight to you and makes booking your services an easy “yes!”
I provide website design, brand photography, and strategy for women entrepreneurs and business owners ready to refine their brand presence, define who they are in their industry, and bring people into their world before they ever step through the door.
Whether you’ve outgrown your current site or don't even have one at all, I’ll walk with you through the process — guiding you through strategy, design, and user experience, so your website does what it's supposed to do -- help you help people.
Offerings
Package 01
Curated Visual Brand Collection
 
A fully custom, human-paced visual brand experience, created to support your nervous system and the season you are in. Save time, energy, and decision fatigue by booking your website design and brand photography together in one cohesive, intentional process.
This holistic experience is designed for entrepreneurs who are serious about growing a sustainable business and who want a brand that feels aligned, polished, and deeply reflective of who they are now (not just who they were when they started).
We begin with strategy and photography, then design your website around your real visuals — not placeholders or stock imagery. The result is a custom website that feels embodied, cohesive, and effortless to show up in.
Every detail is crafted in partnership with you, with space for real life. This process is intentionally paced to support business owners with full lives — kids, clients, grief, growth, and everything in between. If you need to slow down, we adjust without losing momentum or clarity.
Let me hold the creative direction so you can focus on your work and arrive at launch day feeling confident, supported, and proud to share what you’ve built.
PHASE 1: Brand Strategy & Creative Direction (2-3 weeks)
This is where we get clear on the heart of your brand before we ever pick up the camera or start designing your website.
- Brand strategy & photo session planning (questionnaire & Zoom)
- Clarifying your brand values, message, and vision
- Visual direction for your brand aesthetic
- Creative direction for photo session
- Custom shot list + prop planning
- Wardrobe and styling guidance
This phase ensures your photos and website are built on a strong foundation rather than guessing what might work.
PHASE 2: Brand Photography Session
A strategy-led shoot designed to guide your entire online presence.
- 2-hour strategy–driven photo session
- 100+ high-quality, on-brand images
- Guided posing and creative direction throughout
PHASE 3: Custom Website Design (4-6 weeks)
Designed after your photoshoot, so your visuals lead the experience.
- Fully custom Squarespace website design
- Website design strategy session
- Email subscriber opt-in form setup
- CRM contact form integration
- Full SEO setup plus Google Search Console submission
- Copywriting guidance and support
- Personalized website training video (upon request)
- 30 days of email support following launch
Starting at $6150 + GST
(2 payments of $3075 or flexible payment plans including Klarna available)
CUSTOM WEBSITE DESIGN IN EDMONTON
Something I heard all the time: "I have a website, but it doesn't feel like me."
This is something I hear from women often. A website they DIYed, or something they worked on with a designer in the past. But they've grown, evolved, learned, and refined...and they've outgrown the website they currently have.
Sometimes, all you need is a refresh. Sometimes, you need a whole glow up. Whatever season you're in, let's connect with an Alignment Call to chat about where you're currently at, what's working and what's not, and make a plan for how to help you feel confident sending people to your website.
Custom Quote
Your business is unique, and therefore your website will be too! Not everything always fits into the above packages... so here are some potential add-ons for you to consider.
Add-ons
Brand Styling (wordmark logo, colour palette, and fonts) - $525
Additional web pages - $525+
Blog set-up (with 5 posts) - starting at $625
Additional blog posts - $125 each
E-commerce store set up - starting at $1200
The Process
I. Inquire.
Head to my contact form to submit a request for website design services! We'll book an Alignment Call to make sure we're a good fit and talk about your current season of business.
II. Strategy session.
 
Once your first invoice is paid and contract is signed, we'll start the planning process. We dive deep into everything from aesthetics to web platforms, your must-haves and nice-to-haves, your target audience, and more.
III. Design + Collaboration.
Design begins! We've laid the groundwork, and now I start building. There will be checkpoints along the way where I ask for your input while your website comes together. Launch day is right around the corner!
 
meet your creative partner
I’m Marissa! I'm all for creating spaces where your online presence meets your personality.
I’m especially passionate about working with heart-led, women-owned businesses — because when we combine strategy with soul, your brand becomes magnetic.
I know what it takes to nurture a business all while trying to enjoy life - that's why it's important to me to build websites that do the work for you, and speak before you ever say a word.
Portfolio
Squarespace Website for a Holistic Fertility Coach in Edmonton
Completed Project:
- 6-Page Squarespace Website
- Brand Photography (some images by other photographers)
- Visual Brand Identity (logo + brand styling)
- Brand Strategy
- Copywriting
- Blog Setup (5 posts)
- Custom SEO Optimization
Justine Lapointe is a fertility coach based in Edmonton who helps women move through fertility challenges with compassion and grounded strength. Her approach blends mindset work, emotional healing, and spiritual growth for a holistic approach to fertility support.
The goal for this project was to design a website that feels both calm and deeply supportive, an online reflection of the gentle yet grounded space Justine creates for her clients. We leaned into a soft, nature-inspired palette with warm neutrals and subtle greens, and pops of gold to evoke growth and steadiness.
Her website copy is clear and compassionate to communicate both professionalism and warmth. Every detail, from the earthy colour palette to the gentle pacing of the layout, was designed to help visitors feel at ease and supported from the first click.
Services provided: Website strategy, brand design, logo and colour palette, brand photography, and copywriting
Visit the site → justinelapointe.ca
Squarespace Website for a Holistic Nurse Coach & Wellness Practitioner
Completed Project:
- Brand Photography
- Visual Brand Identity (logo + brand kit)
- 7-Page Squarespace Website
- Brand Strategy
- Copywriting
- Blog Setup (5 posts)
- Custom SEO Optimization
Rooted Wholistics is a trauma-informed holistic nurse coaching practice based in White Rock, BC. The goal for this project was to create a grounded, calming online space that reflects the heart of holistic healing and her signature approach to whole-person wellness. We wanted wellness to feel approachable, real, and deeply human.
The website blends nature-inspired visuals with clear, compassionate copy to communicate both professionalism and warmth. Every detail, from the earthy colour palette to the gentle pacing of the layout, was designed to help visitors feel at ease and supported from the first click.
Services provided: Website strategy, brand design, brand photography, and copywriting
Visit the site → rootedwholistics.ca
Squarespace Website for a Psychic, Energy Healer, and Moss Artist in Edmonton
Completed Project:
- 12-Page Squarespace Website
- Online Shop (E-Commerce Store)
- Acuity Scheduling
- Squarespace Email Campaigns
- Course Backend
- Brand Strategy Integration
- Custom SEO Optimization
- Ranking 1st Page on Google for Primary Keywords
A soulful, strategy-backed Squarespace website built to intuitively guide bookings, online sales, email list growth, and spiritual program launches, all in one place. Includes Acuity scheduling, an e-commerce shop, email sign-up integration, SEO optimization, course backend setup, and full visual brand alignment.
Services provided: Website design, brand strategy, and copywriting
Visit the site → altarandvine.com
Squarespace Website for a Mental Health Therapist in Devon
Completed Project:
Burke Counselling & Consulting
- Brand Photography & Video
- 10-Page Squarespace Website
- JaneApp Booking System Integration
- Custom SEO (Search Engine Optimization)
- Ranking 1st Page on Google for Primary Keywords
A grounded and compassionate online sanctuary designed to support clients and athletes with grace, clarity, and trust.
This custom site blends warm branding, personal storytelling, and focused care pathways across counselling, sports mental performance, and speaking services. Complete with client-friendly booking, transparent pricing & policy pages, and SEO-rich messaging, this site empowers Lisa to show up fully—holding space for healing with authenticity, strategy, and heart.
Services provided: Website design, brand strategy, brand photography, and copywriting
Visit the site → burkecounselling.ca
Completed Project:
- 7-Page Squarespace Website
- In-office Brand Photography & Office Tour Video
- JaneApp Booking System Integration
- Blog Setup (5 Posts)
- JaneApp Integration
- Custom SEO (Search Engine Optimization)
- Ranking 1st Page on Google for Primary Keywords
An inviting and professional sanctuary for mental health—a website designed to honour every client's journey with compassion, clarity, and trust. Featuring layered practitioner profiles, transparent booking, and inclusive service offerings supported by evidence-based modalities, it guides clients toward healing with heart and authority. Enhanced by SEO-rich content, accessible design, and a nurturing blog, the site reflects Schaffer Psychology’s mission: supporting transformation with presence, purpose, and profound warmth.
Services provided: Website design, brand strategy, brand photography, and copywriting
Visit the site → schafferpsychology.ca
Completed Project:
- Visual Brand Identity (logo + brand kit)
- 10-Page Squarespace Website
- Online Shop (E-Commerce Store)
- Flodesk Opt-in Form Integration
- Dubsado Rentals Booking Integration
- Ongoing Support
- Custom SEO (Search Engine Optimization)
- Ranking 1st Page on Google for Primary Keywords
This welcoming and feminine Squarespace site blends education, accessibility, and intuitive navigation, guiding visitors through birth pool rentals, purchase options, and supportive resources.
Rooted in a gentle visual brand identity, the design holds space for informed decision-making and empowered birth experiences. Complete with an e-commerce store, Flodesk opt-in integration, SEO optimization, and ongoing support for updates, this site is both soft and strategic, making it easy for Grace to grow her impact while staying grounded in her mission.
Services provided: Website design, brand strategy, brand design, and copywriting
Visit the site → birthpoolsbygrace.com
Completed Project:
- Visual Brand Identity (logo + brand kit)
- 7-Page Website
- Blog Setup
- Booking Calendar Integration
- SEO
- Ongoing Monthly Support
Maintenance
For existing and past clients. Support on retainer for 4 hours per month. Billed monthly, hours roll-over if unused.
Email Support: Ongoing email support for website-related questions
Troubleshooting: Minor website fixes for bugs or issues that arise
Content Updates: Consistent updates to text and images to keep your website current
Basic Add-ons: Add-on sections, plug-ins, and website features
$225
Website Refresh
For existing and past clients. Your business evolves — your website should, too.
Refined Alignment: Ensure your visuals, messaging, and structure reflect where your business is now (not where it started).
Improved SEO & Performance: Keep your site optimized so it continues to attract and convert the right audience.
Consistent Client Experience: Present a polished, cohesive brand that builds trust and positions you as the expert you are.
Ease & Confidence: Feel proud to share your website again — knowing it reflects your growth and goals.
$325
Let's Connect
Submit a request for website design services! From there I'll send you a follow-up email questionnaire to get us started.